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DiMassimo has won the estimated $2-5 million corporate image advertising account of Plymouth Rock Assurance, a car insurance company which operates in Massachusetts.
The New York-based shop won the Boston client’s new account after a review. DiMassimo beat Boston shops Commonwealth Creative Group and McKay Fried & Partners.
“We were impressed with DiMassimo’s ability to turn brands into icons, and we expect them to be an ‘idea partner’ for us,” said Ed Naya, Plymouth Rock Assurance marketing manager.
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