Designers Crafted SpaceShipTwo so Passengers Know They’re Flying Virgin

No logos on napkins up here, but there's branding nonetheless

inside of a spaceship
Covid-19 delayed plans, but Virgin Galactic hopes to resume ticket sales in 2021 with an eye toward passenger service. Virgin Galactic

A brand in space actually isn’t a new idea.

@UpperEastRob Robert Klara is a senior editor, brands at Adweek, where he specializes in covering the evolution and impact of brands.