It’s no secret that collaboration is essential to growth, but the how of it isn’t always so clear—and it's the understanding of how that is a true competitive advantage. Join Adweek X, a uniquely formatted event on December 4 in LA, to unlock fresh perspectives, true collaboration and growth.
Dad, I have a dream. I want to sell my ideas.”
I was 13 years old. My father looked at me in the way parents sometimes look at their crazy children and said, “Son, I think we have a problem.”
Years later, I’m glad to say I’ve been fortunate enough to keep my early mission statement alive. My father shouldn’t have worried; there wasn’t a problem, just a rewarding way of life. But what about the next generation of dreamers? Surely they’ll have no problem selling their ideas in this hyper-connected world.
For one thing, it’s never been easier to put ideas into the marketplace.