Covergirl Becomes the Largest Makeup Brand to Achieve Leaping Bunny’s Cruelty Free Certification

It's part of parent company Coty's greater mission to end animal testing globally

Covergirl becomes the largest beauty brand to score Leaping Bunny certification. Coty/Covergirl

Coty is making major steps to help end animal testing in the cosmetics industry. Although the company does not test its own products on animals, Coty announced a partnership with Cruelty Free International to help fight to end this testing across the world.

@ktjrichards katie.richards@adweek.com Katie Richards is a staff writer for Adweek.