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Do you ever feel like retro marketing is an energy field created by all living things? One that surrounds us, penetrates us and binds the galaxy together?
Well, here’s a good reminder why: Columbia’s new Echo Base Collection, inspired by the Star Wars film The Empire Strikes Back, made its debut today—and sold out almost immediately.
Designed to “keep you warmer than a tauntaun,” the three jackets were based on those worn on the icy planet of Hoth by protagonists Luke, Leia and Han.
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