Clinique’s Global Brand Chief Connected a 48-Year-Old Brand to a New Generation

Adweek’s 2016 Brand Genius winner for health and beauty

Whether you've used its famous 3-Step System, spotted the unmistakable pale yellow of its Dramatically Different Moisturizer Lotion on your mother's vanity, or gotten a whiff of its best-selling fragrance Happy, there's a good chance you've had some experience with Clinique. Launched in 1968, the results-focused company has become one of those iconic brands that's part of the beauty culture.

@adweekemma emma.bazilian@adweek.com Emma Bazilian is Adweek's features editor.
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