Chief Sustainability Officers Aren't Marketers, They're Multi-Hyphenates

CSOs at brands like Ecolab and Reformation are widening their scope and influence

Leaders from Glossier, Shopify, Mastercard and more will take the stage at Brandweek to share what strategies set them apart and how they incorporate the most valued emerging trends. Register to join us this September 23–26 in Phoenix, Arizona.

Between 2011 and 2019, 414 global companies appointed chief sustainability officers (CSOs), per PwC data. Now a second wave of CSO appointments is making headlines.

Since the start of 2023, Lego, Caterpillar, PepsiCo, Autodesk and Delta have all enlisted CSOs to steer them through increasingly tight greenwashing regulations in a world where people expect brands to be both environmentally responsible and honest.

CSOs are fast becoming the Swiss army knife of the C-suite as their remit expands beyond compliance, legal and marketing.



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