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NEW YORK DiMassimo Carr Brand Advocates has bowed a “clean and inoffensive billboard” in Las Vegas for the Hard Rock Hotel, which recently won a challenge before the Nevada Gaming Commission that called past ads obscene.
The current billboard tweaks the nose of the state attorney general’s office and Nevada gaming regulators by portraying double entendres through cartoon illustrations. In one ad, illustrations of a pussycat, beaver and bunnies, complete with wide eyes and long eyelashes, suggest a portion of the female anatomy without ever naming it explicitly.
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