But Can Your Child Sit In A Digital Santa's Lap?

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

If stores are uncrowded this holiday season, it won’t necessarily mean consumers are sitting on their wallets. They may just have decided to do their shopping online. A report from JupiterResearch forecasts that online holiday sales will rise 19 percent in comparison to last year’s figure, hitting a total of $21.6

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in