Caesars Sportsbook Serves Up Banquet of Mannings in Super Bowl Spot

JB Smoove and Halle Berry also celebrate the company's first year as NFL casino partner

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

Caesars Sportsbooks has seen far too many bad bets come its way not to hedge against a Super Bowl upset.

The National Football League’s exclusive casino partners (and non-exclusive sports betting and free-to-play partner) stacked the odds in its favor by packing its 30-second Super Bowl spot with star power. Curb Your Enthusiasm actor and comedian JB Smoove and Academy Award-winning actress Halle Berry reprise their season-long roles as Caesar and Cleo. Eli and Peyton Manning—and every other football-playing Manning—are along for the ride.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in