Boston THC Party: Cannabis Execs Protest High Taxes on Weed Industry

The stunt, which only pretended to toss ganja into the harbor, involved a tall ship and colonial-era costumes as homage to the Boston Tea Party

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

For those who might have skipped a few classes in high school, a quick recap here: in 1773, a group of colonists dumped 342 chests of tea into the Boston Harbor in what would become one of the most famous tax protests in American history.

This week—some 250 years later—senior leaders at multistate cannabis company MariMed re-enacted that revolt, boarding the 67-foot Liberty Star schooner in period-perfect costumes and reading grievances off an antique-style scroll.

But the modern uprising—a Boston THC party, if you will—did not throw ganja into the Massachusetts Bay, opting instead for sustainable wooden boxes with the word “weed” stamped on them.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in