BK&M And Stone, August, Baker Join To Form New $60 Mil. Shop

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DETROIT-The integration last week of BK&M Advertising in Ann Arbor, Mich., with Stone, August, Baker & Co. in Troy, Mich., could put the $4 million Care Choices HMO healthcare account into play.
Both agencies have a long history with their respective healthcare accounts. Stone, August, Baker’s relationship with the Wellness Plan-its largest client-spans a dozen years.

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