Ad of the Day Baz Luhrmann’s Incredible, Lush Short Film for H&M Feels Like ‘Great Expectations’ Set in 2017 Romantic and compelling spotBy Kristina Monllos|October 25, 2017Share By Kristina Monllos|October 25, 2017Share It’s impossible to imagine a Baz Luhrmann production without some grand romanticism. His new short film, a four-minute ad for H&M touting the fashion brand’s new collaboration with Erdem, showcases Luhrmann’s eye for passion. The spot seems to be inspired by Charles Dickens’ 1861 novel Great Expectations—an older woman in a dilapidated yet gorgeous estate introduces a younger set to desire—minus the class issues, plus a more gender-fluid look at attraction. (Or, at least, it may be inspired by Alfonso Cuarón’s 1998 film adaptation of Great Expectations.) Luhrmann is the director of films like William Shakespeare’s Romeo + Juliet, The Great Gatsby and Moulin Rouge! as well as the Netflix show The Get Down. “I wanted the film to be like a whole movie,” said Luhrmann in a statement. “It’s a very modern love story, set in a country house that is full of its own secrets, and it’s like a metaphor for our times—it’s harsh out there in the world, but in here, the things that really matter keep growing in an eternal spring.” The ad also debuts a new song, “Hypnotized,” from the band Years & Years. The new collection from H&M and Erdem will be available Nov. 2. CREDITS Creative Agency/Production Company: Bazmark Inq LLC Director/Key Creative: Baz Luhrmann Producers: Baz Luhrmann, Catherine Martin, Catherine Knapman Designer: Catherine Martin Editor: Jonathan Redmond VFX Art Director: Chris Tangney Director of Photography: Peter Suschitzky UK Co-production Company: Biscuit Filmworks UK Limited Post Production & VFX: Absolute Post Sound Editing & Mix: Postworks New York Music Music Arrangement: Turning Studios Music Supervision: Earworm Music Music Soundtrack: YEARS & YEARS Composers: Michael Thomas Goldsworthy, Oliver Alexander Thornton, Resul Emre Turkmen, Mark Stuart Ralph Title of music: HYPNOTISED Music Published by: Universal Music Publishing AB, Sony/ATV Music Publishing Scandinavia KB Music Master recording: Universal Music Operations Limited Actors: Ruby Dagnall, Dame Harriet Walter, Hero Fiennes Tiffin, Tom Rhys Harris, Peter Burrows Models: Saskia de Brauw, Imaan Hammam, Grace Hartzel, Fernando Cabral, Luca Lemaire, Neels Visser, Tony Ward Adweek Adweek