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A lot of car advertising treats the obstacles that drivers face on the road as literally faceless threats—an avalanche of rocks tumbling across a mountainside road, or a piece of cargo falling blamelessly off a pickup truck in the city.
But let’s face it. The real problem on the roads is the other drivers. Or, if you like, the clowns who share the streets with us.
Audi and BBH London take that playful epithet and run with it in an entertaining 90-second spot directed by Ringan Ledwidge (who famously teamed up with BBH London five years ago for the amazing “Three