As Advocates Celebrate a ‘Renaissance,’ Could Psychedelics Become the Next Cannabis?

Oregon voters legalized psilocybin mushrooms for therapy, but don't expect consumer sales anytime soon

Psilocybin mushrooms, shown here where they're legal in the Netherlands, were at the center of a vote this week. Getty Images

When Oregon voters decided this week to legalize psychedelic drugs—the first state in the country to do so—it brought the conversation around magic mushrooms and their psychoactive brethren into the mainstream. 

@TLStanleyLA terry.stanley@adweek.com T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, meat alternatives, pop culture, challenger brands and creativity.