Arnold Schwarzenegger and LeBron James Promote Their Supplement Company With a Gym Duel

DJ Khaled also gets an invite to the party

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

If you don’t know that Ladder was founded by an eclectic group of A-listers—Arnold Schwarzenegger, LeBron James, Cindy Crawford and Lindsey Vonn—you might wonder how a supplement startup could afford the kind of ad it just dropped.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in