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Apple had a lot to brag about with its new hardware announcements today, including new MacBook Air and MacBook Pro models.
But for ad nerds, there was another fun surprise: the return of actor John Hodgman in the “I’m a PC” role he played throughout the run of Apple’s “Get a Mac” campaign in the 2000s.
Named Adweek’s Campaign of the Decade for 2001-2010, “Get a Mac” was created by TBWA\Media Arts Lab and directed by Phil Morrison of Epoch Films.