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Whether it’s in sports or in video games, elite players go where they can be a playmaker and game-changer.
After nearly two decades at Nike uplifting underserved athletes and customers, Jordan Women’s vice president and general manager Andrea Perez sees a similarly challenging playing field in gaming. This month, Perez joins Sony Interactive Entertainment (SIE) as its senior vice president of brand, product and services marketing.
She’ll be in charge of hardware, VR, peripherals, the PlayStation Store, services and product marketing teams, as well as consumer insights and marketing analytics teams.