Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
In any major city, gum litter is such a stock part of the landscape that it’s almost indistinguishable from brick, cobblestones or concrete.
In Amsterdam, 1.5 million kilograms of gum is left on the street yearly—it’s the second most common litter after cigarettes. Every year the government spends millions of euros to clean it … and worse, gum takes forever to biodegrade: around 25 years, give or take. In the meantime, animals consume it and often suffocate as a result.
So
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in