Ad of the Day: 9/11 Memorial Spots Balance Tragedy and Tourism

Todd Beamer's watch and a view from space

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On Thursday, President Obama dedicated the National September 11 Memorial & Museum at Ground Zero. It opens to the public next week. And now, a pair of simple but powerful new ads from BBDO New York (and Imaginary Forces director Alan Williams) offer a glimpse of the tragic history on display there.

The first replays the surreal view from the International Space Station of smoke billowing over lower Manhattan on the day of the attacks, along with the commentary of astronaut Frank L.

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