A Rise in Mobile Gaming Is Changing Influencer Marketing

Industry experts discussed strategy and trends at Adweek’s summit

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

If you’ve spent more time solving puzzles and collecting points on your phone during quarantine, consider yourself part of an in-crowd.

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