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Christmastime can be tough for those who have experienced the loss of a love one. This spot from Dutch supermarket chain Plus features a teenage boy who has lost his father and must come to terms with his mother’s new partner.
Annually, the supermarket releases a holiday campaign that tells a family-based story, and this year is no different. For 2022, the campaign focuses on 15-year-old Gio and his reaction to meeting his mother’s new boyfriend, who eventually becomes his stepfather.