4 Ways Media Companies Can Diversify Their Revenue Streams

Keeping up with a changing industry

a evening sky in the background; there is a monitor for a computer; a faucet is coming out of the monitor; read coins with dollar signs pour out of the faucet
Media companies need new avenues that aren't solely focused on advertising to make money. Getty Images

The media industry is undergoing a fundamental shift: business models, audiences and revenue sources aren’t what they used to be, and media brands will need to innovate in order to survive and thrive.

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@scottgerber Scott Gerber is CEO of The Community Company.