4 Lessons Small-Business Owners Have Learned From Riding Out the Pandemic

Hosts of podcasts The Growth Show and The Pitch on regaining success

woman with clipboard in flower shop
Small businesses have been changed forever by Covid-19. Getty Images

Store closures. Lockdowns. Bankruptcies. Pivots. Surprising success. In the past few months, brands around the world have seen it all. Now that lockdowns are being lifted and reopenings are underway, how will businesses emerge after weeks of unparalleled challenges?

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@kaila_mathis kaila.mathis@contractor.adweek.com Kaila is a freelance writer for Adweek covering brand marketing and retail.