Learn how the creator economy is transforming the marketing landscape, and how to cultivate partnerships to grow engaged communities at Social Media Week: The Creatorverse, May 16–18 in NY. Register now to secure your early bird pass.
Does it seem like young moms are always on their smartphones? A new survey survey by Meredith’s Parents Network, Millennial Moms & Media found that nearly half of moms between the ages of 19 and 36 say texting and social media have replaced talking with friends and nearly a third say they text their partner more than they speak. Digital media overall plays a far bigger role in the lives of these moms than their Gen X counterparts, from their use of video sharing sites (83 percent versus 70 percent) to mobile apps (78 percent versus 68 percent).