20 Heartwarming, Cinematic Ads That Brighten Up the Holidays

Some of 2019's top seasonal spots, from Apple to Frito-Lay

‘Tis the season for big-budget holiday commercials that string together twinkly lights and heartfelt narratives into striking blockbuster-worthy spots. Get ready to feel the dazzling splendor of Yuletide marketing with our pick of the holiday’s best ads so far—and don’t forget to have a box of tissues handy.