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WPP expects demand from clients to remain strong for the coming year having recorded a like-for-like revenue increase of 6.7% for 2022 while continuing to evolve its operating model and structure. It now also faces speculation that it may sell off its remaining 40% holding in data and research business Kantar.
The agency network, which owns Ogilvy, GroupM and Wunderman Thompson, released its preliminary results for 2022, with revenue reaching $17.3 billion (14.4 billion pounds) and a headline operating profit of $2.09
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