VML Explains Why It Asked People to Sign a UN Petition With Selfies

The #NotATarget campaign addresses civilian casualties

The campaign addresses the fact that of the 42,972 people reportedly killed or injured by explosive weapons, 31,904 were civilians. VML

Visitors to the United Nations headquarters may feel like they’re being watched.

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@ErikDOster erik.oster@adweek.com Erik Oster is an agencies reporter for Adweek.
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