U.S. Agencies Nowhere to Be Found in Top Creative Data and Strategy Winners at Cannes

Sweden and Canada snap up Grand Prix prizes

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CANNES, France—The Cannes Lions showed their global bona fides in two specific categories. In Creative Strategy and Creative Data, the Grand Prix winners came from Sweden and Canada, while gold winners included work from Brazil, Spain and the U.K. Countries that aren’t often among the top prize-getters like Guatemala, Colombia and Malaysia also pleased the two juries with their work.

Of the 35 winners of every level, only four U.S. campaigns won Lions, and they were all bronze.

Yasuharu

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