This Dynamic Duo Found Success by Bucking Ad Industry Norms

How diversity and compassion create winning work at Terri & Sandy

Women comprise 60% of Terri & Sandy’s leadership, and diversity is the standard. Sam Salum

Terri Meyer fondly recalls the time she called up the executive creative director at D’Arcy Masius Benton & Bowles and laid down the law. “Are you getting me that birthday present I want?” she demanded. And he did. A few days later, the present was waiting in the lobby.

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This story first appeared in the May 7, 2018, issue of Adweek magazine. Click here to subscribe.
@UpperEastRob Robert Klara is a senior editor, brands at Adweek, where he specializes in covering the evolution and impact of brands.