This Creative Brought a Magical World to Life Using Virtual Reality

Barbarian’s executive creative director leans into her love of emerging tech

a black and white photo of a woman with crossed arms
Resh Sidhu worked on creating VR for J.K. Rowling's Fantastic Beasts and Where to Find Them. Courtesy of Barbarian

Resh Sidhu holds the top creative role at digital agency Barbarian, and as a woman of color and a mom, recognizes she’s breaking the status quo every day.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

This story first appeared in the June 15, 2020, issue of Adweek magazine. Click here to subscribe.
@Minda_Smiley Minda Smiley is deputy Agencies editor at Adweek.