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Stella Artois has created a huge, bright 92×46-foot piece of artwork right in the heart of London’s famous Brick Lane district. But its geometric shapes and contrasting colors don’t just look pretty—they cleverly show people where to sit to maintain social distancing.
Pubs in England were allowed to reopen this weekend for the first time since lockdown was enacted in mid-March. As a result of relaxed licensing laws, which enable pubs and restaurants to sell food and drinks to take away, many people are eating and drinking al fresco.
The artwork, which appears on the pavement outside the Truman Brewery, features a combination of circles and flowing lines with bright, contrasting colors that depict a woman toasting with a beer.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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