Parkland Father Will Ask Agencies, Brands and Nonprofits at Cannes to Work Together for Change

Manuel Oliver will deliver plea alongside 3D-printed likeness of his son

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Artist and activist Manuel Oliver, father of Marjory Stoneman Douglas High School shooting victim Joaquin Oliver, will go onstage at advertising’s biggest event Friday to ask brands and agencies to work together to drive meaningful change around gun reform.

Alongside him as he addresses the audience at the Cannes Lions International Festival of Creativity will be a 3D-printed likeness of his son. Luis Miguel Messianu, creative chairman and CEO of Alma, will introduce and moderate the event.

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