Night Market’s eCommFronts 2021 Is the Sole Upfront Dedicated to Retail Media

Companies confirmed to participate include Criteo, Facebook, Kenshoo, Kroger, TikTok and Walmart

The pandemic changed consumer behavior, sending people online and into the ecommerce world. To address this massive shift that was already in the making, Horizon Media company Night Market has announced the second year of its advertising upfront dedicated to online shopping, eCommFronts.