New York-Based Barker Goes Bold With Its Messaging and Creates Edgy Work for Its Clients

Advertises itself as '70% Women, 100% Balls'

How often do you see an ad for an advertising agency? Probably not very often—which John Barker, founder and chief idea officer of New York’s Barker, finds “a little bit cowardly.”

Click for more from this issue

This story first appeared in the Aug. 7, 2017, issue of Adweek magazine. Click here to subscribe.