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Three years after co-founders CCO Jaime Robinson and CEO Lisa Clunie opened up shop, Joan Creative has rebranded.
“When we first launched, we didn’t take a ton of care in developing our identity in that we were still building what the company stood for and meant. Over the past three years that’s become a lot more clear,” Clunie told Adweek. “It was time to make sure everything related to that.”
The rebranding follows a series of recent changes for the independent New York agency, from personnel to real estate.
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