iCrossing Welcomes Chief Media Officer From Publicis Agency Blue 449

Jeff Ratner takes on a new role

Hosted by AMA Marketing Hall of Fame inductee Antonio Lucio, the Adweek Home / Work podcast breaks down the good, bad, ugly and extraordinary of balancing life and work. Tune in.


Hearst-owned digital agency iCrossing has named Jeff Ratner as chief media officer.

In the role, Ratner will be tasked with overseeing iCrossing’s media efforts across the U.S. while reporting to global president Mike Parker, who was promoted to that role last June as Nick Brien left to become CEO of Dentsu Aegis Americas.

“We couldn’t be more excited to have Jeff onboard to help lead and continue to reimagine our media offering, as we work to help brands matter across the entire customer journey,” Parker said in a statement.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in