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Creative consultancy Huge has a new CEO as Lisa De Bonis steps into the role formerly held by Mat Baxter, who led Huge through its structural reorganization and investments in artificial intelligence after taking the reins in 2021. Baxter is leaving the company to return to Australia for “family reasons.”
De Bonis previously served as chief product officer at Huge. In that role, she led the deployment of multiple Huge products and tools including Huge Live and its Creative Capital Index.
De
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