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The “coaching tree” is a familiar phenomenon in football. Much like a family tree, some of the most successful coaches in the sport can trace their lineage back to a legend who gave them the chance to earn their keep. In advertising, the theory of the coaching tree is pertinent as some of advertising’s earlier leaders counted Bill Bernbach and David Ogilvy as not only legends but as key mentors.
Many of today’s top leaders can also recall the moments that gave them confidence—and can point to prominent people who propelled them to successful, productive and rewarding careers.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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