How Digital Art Space Artechouse Helped Pantone Unveil its Colors of the Year for 2021

The tech-centric art exhibition is looking to expand into more partnerships of a similar nature

The Pantone Color Institute celebrated the announcement of its 2021 Colors of the Year this week—the honor was shared between two hues—with a dizzying, immersive art installation projected inside the century-old repurposed boiler room of Manhattan’s Chelsea Market.