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Publicis Groupe has revealed its latest evolution centered around artificial intelligence-powered services while reporting that it continues to outperform its competitors with +6.3% organic growth for the full financial year.
The agency network, which owns Saatchi & Saatchi, Leo Burnett, Sapient, Epsilon and Starcom, made $14,276 million (13,099 million euros) during the last financial year, an achievement it already aims to beat with the introduction of CoreAI, its centralized tool that will allow its 100,000 employees access to the business enterprise capabilities.
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