Gary Vaynerchuk and Greg Hahn on Building Agencies for Tomorrow

The founders of VaynerMedia and Mischief discussed their growth at Cannes Lions

Experience ADWEEK House at Cannes, June 16-19. We’re celebrating 45 years of reporting with Now and Next—a creative opportunity for brands to define who they are and their future in the industry. Register .

As Adweek’s most recently named breakthrough creative and media agencies, Mischief and VaynerMedia, respectively, have quickly built reputations for disrupting an industry beset my existential questions about the value of agencies.

Both have a similar ethos but very different approaches. At Cannes Lions in June, Greg Hahn, chief creative officer and co-founder of Mischief, and Gary Vaynerchuk, CEO and co-founder of VaynerMedia, sat down with Adweek international editor David Griner to explore and unpack the different avenues in which they implement and view creative work.

“The

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in