Fearless Girl Moves Into New Home on Wall Street, Staring Down New York Stock Exchange

State Street Global Advisors and NYSE unveil statue

Learn how the creator economy is transforming the marketing landscape, and how to cultivate partnerships to grow engaged communities at Social Media Week: The Creatorverse, May 16–18 in NY. Register now to secure your early bird pass.

Since its placement in Bowling Green Park last year by agency McCann New York and its client State Street Global Advisors, Fearless Girl has swept the nation and captured the hearts of millions as it became the symbol of female empowerment and increasing gender diversity on corporate boards.

Its original placement, staring down the Charging Bull statue, was only intended to last one week. “But she earned a place in people’s hearts,” said SSGA deputy global chief information officer Lori Heinel this morning at the unveiling of the statue’s  permanent



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in