eBay Consolidates $250 Million Global Media Account With WPP

MediaCom named global media agency of record for ecommerce giant

illustration of ecommerce giant ebay and marketing company wpp logos
Ebay spends about $250 million annually on measured marketing. Sources: Ebay, WPP, Getty Images

Ebay has consolidated its media account with WPP, naming MediaCom as its global media agency of record.

@ErikDOster erik.oster@adweek.com Erik Oster is Adweek's senior writer covering Agencies.