Leadership & Talent

5 Ways to Keep Employees From Burning Out During the Pandemic

Marketing leaders share tips on helping their co-workers cope

marketers-pandemic-motivation-CONTENT-2020 — Agencies are limiting Zoom calls, surprising employees with food deliveries and sponsoring yoga sessions to keep employees from burning out while working remotely.Getty Images

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As part of Adweek’s First Things First newsletter (sign up here), we’ve been soliciting tips from our readers on a variety of topics about your careers and workplaces.

Cultivating commitment by providing enrichment opportunities, advocating self-care and acknowledging reality, can help keep employees motivated as they accept and adjust to their new professional and personal routines at home. We surveyed more than 75 top brand marketers, agency leaders and advertising experts from Deutsch NY, TBWA\Chiat\Day LA, MightyHive and more on what they’re doing to ensure their colleagues don’t burn out.