18 Bullish Stats About the State of U.S. Advertising

Digital spending will grow 16% this year. Mobile? 22%

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With so much existential debate around the future of agencies, the impact of automation and prophecies about the end of advertising as we know it, one can be forgiven for feeling that the industry is in a dark place.

And, to be sure, there are quite a few shadows looming over the ad business in 2017. But if you need a booster shot of positivity, you don’t need to look much farther than a “cheat sheet” of ad spending stats that eMarketer has put together just in time for Advertising Week New York.



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