Whataburger Sets Final Round of Review

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DALLAS Whataburger is in the final stages of a review for creative and strategic duties on its estimated $12 million account, the client confirmed.

The Corpus Christi, Texas-based hamburger chain said three Texas agencies, which it would not identify, are vying for the business and will make final presentations in early April. Incumbent Square One, which has handled the entire business since 1995, initially participated but has been cut, said client group director of marketing Rod Martin.

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