Mindy Charski


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    Judging By The Cover

    Brand Marketing

    If you’re a creative on a job search, you may be trying to figure out the best way to present your work. New technology has made the decision tougher than [...]

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    Trading Places

    Brand Marketing

    Melissa Richter studies consumers as a senior brand planner at Fitzgerald + Co. in Atlanta. So it’s no surprise that, when given the opportunity last year to spend five months [...]

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    Is Two Better Than One?

    Brand Marketing

    Josh Denberg and Paul Hirsch have been creative partners for 10 years, but the Leo Burnett group creative directors that some clients call “The Popes” admit they aren’t typical colleagues. [...]

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    Masterfoods Puts Hispanic Creative in Play

    Brand Marketing

    DALLAS Masterfoods USA said it has placed its Hispanic creative account in review.The news comes after Miami-based independent agency Zubi Advertising this week said it resigned its six-year Masterfoods account, [...]

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    Summertime Flings

    Brand Marketing

    The summer turned out to be busier than many agencies expected, thanks in part to the season’s unusual new-business pace. Still, many in the ad community were able to get [...]

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    Hands-On Training

    Brand Marketing

    Ty Montague can make a pepperoni pizza in one minute and 41 seconds. But that’s not the only knowledge he gained from his four days at the Domino’s Pizza Prep [...]

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    Top-Shelf Beach Reads

    Brand Marketing

    In time for the vacation we hope you get to take, Adweek asked a few industry talents for book recommendations as well as the titles they plan to crack open [...]

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    When We Were Interns

    Brand Marketing

    It’s that time of year again. You may have noticed an influx of fresh faces eager to do anything from ordering lunch to gathering materials. It’s internship season. Most of [...]

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    It’s Safe To Return Home

    Brand Marketing

    Bryan Black is home again. The bond he has with Deutsch is so strong that he’s returned to the New York shop for the third time. “I could never get [...]

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    Run Down? Juice Up

    Brand Marketing

    Tonia Simon, a senior copywriter at SS+K, has never gotten a lap dance from a drag queen on her way to work, but she says colleagues picture that scenario when [...]