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BOSTON-There is still no official decision in the review for Deloitte Touche Tohmatsu’s $50 million corporate ad account, but roster shop Keiler & Co. was named agency of record for the client’s tax and audit division.
Annual spending is believed to be in the $10-15 million range.
Keiler has worked with the Wilton, Conn., unit of the global consulting giant on various projects for several years.
The AOR designation constitutes a formalization and possible expansion of that relationship, said Mel Maffei, creative director of Keiler in Farmington, Conn.
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