Facebook Adds Action Links to Feeds
Last night Facebook announced a new feature that increases the promotional capabilities provided by news feed stories. The new feature is called an “action link” and according to Facebook, the feature “is a call to action for the user to take within your application, directly from a Feed story. For example, it could be a call to buy an album or a book, or write a review. The URL encoded within the action link takes the user to the appropriate place to perform the action.”
This is an interesting feature which most definitely provides a new channel for developers to promote features on external sites including generating affiliate revenue.
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